About Pocket Adviser

Pocket Adviser is on a mission to bridge the financial advice gap for Gen Z in Australia. 🚀

We're starting by giving young Australians the confidence to start investing in the stock market through AI market research and education.

Investing early and often is the best and surest way to build wealth, yet only 17% of Gen Z own shares. The reasons?

• I don't know where to start
• I don't know which information to trust
• I'm worried about losing money
• I don't have enough money

Meanwhile, the average cost of financial advice is $3,500 p.a., up 40% in the last 5 years, making it simply unaffordable for the majority of us.

Instead, through social media, we are exposed to an overwhelming amount of conflicting information and unrealistic get rich quick schemes. It is impossible to know where to begin and what information to trust.

This problem is contributing to significant financial stress among Gen Z.

About Me

Hi, my name is Lachie! I'm 23 years old and I'm the founder of Pocket Adviser.

I started investing in stocks when I was 15 and have loved the stock market ever since.

I understand the obstacles and pitfalls new investors face when starting out, because I have made all the mistakes (and there are many) myself.

I have worked in the advice industry for 2 years (I am a qualified financial adviser).

I built Pocket Adviser because the advice industry is not doing enough to help young Australians, the ones who are struggling the most, take charge of their financial futures and build the lives they deserve.

Investing is not as complicated as it is made out to be. You don't need squillions of dollars, a masters in finance, or a suit and tie to take advantage of the best wealth building vehicle of our time. Like Peter Lynch, I truly believe that anyone, provided a little guidance, can succeed in the stock market.